PILLAR Performance have added another elite Australian athlete to their ranks, as Sarah Crowley officially joins ahead of a busy international race schedule.

Crowley joins the new sports micronutrition brand ahead of appearances in both the Collins Cup and Kona IM.

Originally from Adelaide, Crowley has travelled the globe for several years collecting 14 event wins and 15 podiums on the PTO circuit, including a recent win in Ecuador in early-July.

PILLAR CEO and Founder, Damien Fitzpatrick said securing an athlete of Sarah’s stature within triathlon was a huge coup for the brand.

“Sarah’s proven what an unbelievable athlete she is over a number of years and we’re really excited to be working with her,” Fitzpatrick said.

“We’re a proud Australian brand and we really enjoy supporting Aussies doing great things on a global stage.

“To have Sarah involved with us, recognising the importance of micronutrition when it comes to performance is hugely exciting as our brand continues to grow.

“Our partnerships are centred around high performance, we want to make sure we’re adding value to our athlete’s programs and we’re lucky to have someone like Pip Taylor in-house to be directly involved in Sarah’s program.”

Crowley said she was only interested in working with brands that aspire to produce the highest quality products and was excited to join the PILLAR Team.

“I love the fact that the team at PILLAR are former athletes with a passion for high performance. I know they are behind me every time I step onto a start line,” Crowley said.

“Due to the stresses of my intense training load, I have unique vitamin and mineral needs. The quality supplements within the PILLAR range are necessary to supplement my daily diet.

“The intensity, duration and frequency of my training program means that my overall energy and nutrient intake is extreme and must be supported by quality micronutrient supplements – PILLAR provides that.

“PILLAR is all about high performance. It’s amazing to have the support of an in-house performance dietitian with an elite triathlon background. Pip [Taylor] is able to answer all my questions and tailor solutions for my specific needs, which is hugely beneficial to my overall performance.”

PILLAR Athlete profile

Name: Sarah Crowley
Based: Park City, Utah
World Titles: 1
Ironman wins: 5
KONA podiums: 2
Ironman 70.3 wins: 10